Home renovation shows have been around for decades, and with networks like HGTV devoted to helping improve our cozy spaces one series at a time, there is a dizzying array of programming around the clock. However, while some can feel too stenciled, you’re able to leave it to twinsDrew ScottandJonathan Scotttocontinually reinvent the formula with a renewed approach. Since breaking out onto the scene in 2011 with their first series,Property Brothers, the Scotts have taken the world by storm thanks to their thoughtful expertise and friendly approach to helping homeowners. Such is the case with their newest series,Backed by the Bros, a 10-episode venture that thinks outside the box and stands out as a distinct triumph in their growing franchise of astute programming.
Premiering June 5 on HGTV while streaming the same day on Max,Backed by the Brosisone of the sharper home renovation and real estate showsto debut on the Warner Bros. Discovery networks this season. Creatively moving away from the usual comfort watch offered by the twins,Backed by the Brosserves a little more high-end drama bordering on an effective and absorbingGordon Ramsay-like feel. Nearly a dozen shows later, the Scotts are seen in a more seasoned light, capitalizing on their shared expertise, and it’s through this packaging that the show genuinely works for a motivating, remarkably paced hour.
Backed by the Bros
Aspiring entrepreneurs vie for the chance to gain investment from the “Bros,” three prominent and successful businessmen. Contestants present their business ideas and strategies, aiming to convince the Bros to support their ventures. Throughout the series, the participants undergo rigorous evaluations and face various challenges designed to test their entrepreneurial skills and resilience, all in hopes of securing funding and guidance from the Bros.
‘Backed by the Bros’ Is Different From Other Property Brothers Shows
As the HGTV superstars put their professional reputations on the line,Backed by the Brosharmonizes expert-level home renovation with real estate proficiency for a smart series that is a formidable step up from previous projects. With the pair helping struggling property investors find success, there is another, very clear side to the brothers in this series that provesthey are no longer entrepreneurs just flipping homesacross the country. Instead, we see Drew and Jonathan Scott asreal estate moguls who know a good investmentwhen they see it. Relinquishing total control of high-stakes renovations to advise perplexed investors of just where they went wrong, the twins guide individuals to the finish line with their professional expertise, experience, and resources, free of charge.
Compared to their other shows likeBuying and SellingorBrother Vs. Brother,Backed by the Brosfeels as if the twins have graduated from the school of HGTV fora series that truly leans into their expert help and their energetic dynamicsas businessmen. This trait makes the series curiously fun and creative, as the duo evaluates individuals who need help reaching their full potential as property investors who can benefit the most from their support.With the show being completely different from any other series of theirs, the two embark on decisions seen in shows likeShark Tank, where they step back and let the investors make the final call.
‘Backed by the Bros’: Breaking Down the Property Brothers’ New HGTV Series
We’re laying down the blueprints for Drew and Jonathan’s new HGTV series.
This shift in control adds an element of unpredictabilitythat speaks to the heart of the Scotts’ mission. But it also tests their patience in a way that will remind you of the aforementioned Ramsay, where they make tough decisions and, at times, butt heads with the inexperienced entrepreneur on their high-stakes investment properties. This adds a dramatic,fiery flair that’s never been seen before, but also works best with the twins because of their humble care for others.
‘Backed by the Bros’ Has a Sophisticated Production Style
Fans of the Property Brothers will know their shows have come a long way — and we’re not just talking about Jonathan’s blond locks. In the years since, the two have created an empire of programming worthy of its own channel (likeChipandJoanna Gaines’ Magnolia), butBacked by the Brosis by far one of the best in the Scott Brothers catalog. A sharp and sophisticated production style accompanies the series thanks to a cinematic quality that includes well-shot visuals, smart-paced time-lapse sequences, and detailed medium shots. Some might think home renovation shows aren’t capable of a narrative, but the Scotts maintain that through the protégés they find and mentor. From the initial meetings to the property review,a clear narrative arc balances moments of high energy with more relaxed, informative segments. It’s this rhythm that keeps your attention while providing enough detail to appreciate their process.
Additionally, byfocusing on the clients’ stories and their aspirations, we build enough of an emotional connection to feel genuinely interested. In the first episode, Drew and Jonathan head to North Hollywood to help James and Isabel — a couple who have spent more than $100,000 on their property. Tragically, they have tapped into their personal savings, retirement, and even their children’s college funds to make the renovation work.Spreading the investment thin across the home for buyer appeal, the couple is in no way able to make amends. However, with the brothers helping and lending their resources, their suggestions to make it a short-term rental is exactly what the couple needs. But will they listen? There are times when audiences will see tension rise between the brothers and their clients, especially when the inexperienced investors make near-fatal mistakes or go against their advice.
‘Backed by the Bros’ Is Brimming With Heart From Drew & Jonathan Scott
There are a lot of renovation shows out there, but there’s something very different about a Property Brothers series. The twins almost always wear their hearts on their sleeves, as seen with some rather emotional reveals inProperty Brothers: Forever Homeor evenCelebrity IOU. But their frank nature speaks to a product likeBacked by the Bros, rooted in their love for others. By their own admission several times during the premiere, the twins made several mistakes early on in their careers and wished they had a mentor to help them. Now with the ability to give back,this congenial, humble nature sets them apart from othersbecause they are unpretentious in their advice. Naturally, theseries includes an educational componentwith practical tips andPop-Up Video-style facts displayed on the screen in simple terms. But this element helps us connect with the clients and become more engaged in their journeys, all thanks to the twins. It never feels like they’re talking down to the audience. Instead, they’re simply bringing us along while we root for these potential investors’ success and share their excitement.
While viewers also learn valuable insights and lessons that they can apply to their own projects, the biggest draw and charm is the brothers themselves. HGTV has a slew of shows, but there’s a reason why the Scotts hook so many viewers — and it’s not just because they’re nice Canadians!The chemistry between Drew and Jonathan is always authentic and playful, and it’s fun to watchas they engage in some very unexpected challenges. Though there is less of that here, how they interact as mature business partners adds another dimension to what fans know and showcases the pair as real power players in the world of real estate and home renovation. All of their advice is a healthy dose of tough love and, while they find it a bit challenging to not be in control, their care for others makes the series worth watching.
Perfect for the summer and those hoping to get some HGTV help this season,Backed by the Brosstands out asa refreshing and sophisticated addition to the Property Brothers franchise. Drew and Jonathan Scott’s newest series not onlyshowcases their matured expertise and dynamic chemistrybut also pushes the envelope by incorporating high-stakes drama and investor-driven decisions. With its heightened level of production and heartfelt storytelling,Backed by the Brosmaintains the essence of what viewers love most about the twins while introducing a compelling new dimension to their programming. With a promise to engage, educate, and entertain, the Property Brothers have proven once again why they’re HGTV’s most beloved superstars.
Backed by the Bros offers a fresh blend of high-stakes drama and expert renovation advice, making it a must-watch for home improvement enthusiasts and real estate investors alike.
Backed by the Brosairs Wednesdays at 9 PM EST on HGTV and streams the same day on Max.
